Monday, April 12, 2021

Schadenfreude: Pillow Fight Edition

Word of the day: Schadenfreude

The Long Example: be patient, there’s a complete morality play embedded in here.

David Hogg Haz a Sad


David Hogg decides to start a “progressive pillow party” presumably to stick it to the “conservative pillow guy” because he hates his politics and, of course, Donald Trump. Seems a sound business plan to me.

hogg 1a

Don’t let the fact that you know nothing about business, pillows, the competition, manufacturing or distribution get in the way of your HOPE and VISION of crushing a Donald Trump supporter – who you hate. so you’ve got that going for you. You’ll just have to do a little extra-credit homework.

hogg 2a

Good, you’ve got the scam-talk down pat. Now to master the basics by “talking” to a lot of people who know stuff. Maybe you can pick up some ability by osmosis, as you truly are starting with “humble origins.” After all, “ya gotta start somewhere!” If not, maybe they’ll just give you a bunch of money that you can either piss away or maybe buy a mansion with.


Naturally you’re going to need a little help whereas you don’t know anything and one cannot sleep on good intentions alone. What say we try to crowd source this sucker?


The cost of living is too high in California you say? I see you have been doing your Business 101 homework. Extra credit, Baby Hogg, if you can honestly answer why the cost of living is too high in California.

OK, next up: a fully trained, unionized manufacturer somewhere that isn’t California:

hogg tweet

What? Nobody dm’d you with the name of a unionized pillow manufacturer with the capacity to make a million or so pillows for you in a month?  Maybe you need to chat up the idea a little more in the MSM. The Washington Post will do their part, and some radio coverage can’t hurt:


Oh, and be sure to get your activist advisory board lined up before you’ve actually located a manufacturer for your not-yet-designed product – because being woke ain’t no joke. You need serious SJWs on board.



Sadly the 20-year-old activist who sought out to prove that “progressives can make a better pillow, run a better business and help make the world a better place while doing it” discovered that good intentions weren’t adequate to eclipse that MyPillow guy. It seems it takes a lot of hard work to actually get a concept off the drawing board and into the bedrooms of customers. You remember customers David? They are the people who actually pay for your product not your political statement. If you wish to get paid for your social justice views stick with the activism, it will be far more likely to make you rich.

Indeed, it looks like the little tool has already figured out that his tastes and skill set run more to activism than honest work. He’s got his activism, school work and “family obligations” – in that order – to tend to so he’s ready to move on.

“A couple weeks ago, a very spontaneous interaction over Twitter between me and William LeGate led to us trying to start a progressive pillow company,” he said, though actually it was a couple of months ago. “The goal was and still is to create a great pillow that is sustainably produced in domestic unionized factories and have a percentage of those profits benefit progressive social causes. We were met with immediate and overwhelming support. But I soon realized that given my activism, schoolwork, and family commitments, I could not give 100% to being a full time co-founder at Good Pillow.”

hogg conclusionSee the whole thread here.

Some practitioners of schedenfreud went so far as to announce, also on Twitter, that “I too have relinquished my imaginary shares in my imaginary company that makes imaginary pillows.”

And that, my friend, comprises a textbook example of “schadenfreude.” Savor it.

**Concept lifted from Ed Driscoll@Instapundit because it is just too delicious to allow the sleeping dog to lie.

david-hogg-march-speech-gettyWhat say you crawl back under the porch and take a nappy with your Good Pillow until you learn to behave better?

Oh, and as promised, the moral of the story: socialism always sounds good but in reality fails to deliver.